Fluminense deve receber R$ 15,6 milhões do pay-per-view no Brasileirão 2022

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A Globo deve repassar R$ 15,6 milhões de reais ao Fluminense pelo pay-per-view do Brasileirão 2022, segundo o portal “UOL”. O valor corresponde a 4% do total de R$ 400 milhões. Percentual calculado de acordo com o número de assinantes por parte do Tricolor.

Sendo assim, em 2022 o Fluminense — 11ª maior torcida do país, segundo pesquisa do jornal O Globo — deve subir uma posição em relação a 2020 e ficar com nona maior cota do pay-per-view no Brasileirão. O Time de Guerreiros está empatado com o Santos, mas atrás dos rivais Flamengo e Vasco — que disputa a Série B.

O valor total previsto, no entanto, está abaixo do inicialmente acordado. De acordo com o último contrato assinado, a emissora repassaria R$ 650 milhões de reais em 2019. Valor que subiria para R$ 700 milhões em 2020. Contudo, estes pagamentos estavam condicionados ao acerto com todos os clubes — o Athletico Paranaense ficou de fora. Além disso, os clubes ainda trocaram a garantia pela antecipação de receitas durante a pandemia.

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Da mesma forma que a decisão dos clubes, a mudança de estratégia do próprio Premiere também explica a diminuição dos pagamentos. Antes, as vendas de pacotes eram feitas principalmente pelas operadoras de TV por assinatura com mensalidades entre R$ 80 e R$ 100 reais. Contudo, a Globo tem apostado também no streaming, com promoções de R$ 29,90 por mês.
Globo transmite os jogos do Fluminense na TV aberta, por assinatura e no pay-per-view no Brasileirão 2022
(Foto: Reprodução/Globo) 
  1. Flamengo: R$ 160 milhões por contrato
  2. Corinthians: R$ 110 milhões por contrato
  3. São Paulo: R$ 36 milhões (9%)
  4. Palmeiras: R$ 32 milhões (8%)
  5. Grêmio e Vasco: R$ 29 milhões (7%)
  6. Cruzeiro: R$ 25,2 milhões (6%)
  7. Atlético-MG: R$ 20 milhões (5%)
  8. Internacional: R$ 18,8 milhões (5%)
  9. Fluminense e Santos: R$ 15,6 milhões (4%)
  10. Botafogo: R$ 14,2 milhões (3,5%)
  11. Bahia: R$ 8 milhões (2%)
  12. Ceará: R$ 3,2 milhões (0,81%)
  13. Fortaleza: R$ 2,8 milhões (0,7%)
  14. Coritiba: R$ 2 milhões (0,5%)
  15. Goiás: R$ 800 mil (0,2%)
  16. Atlético-GO, Avaí, América-MG, Juventude, Red Bull Bragantino e Cuiabá somam 0,7% do total: R$ 2,8 milhões ao todo

Com o Saudações, você sempre sabe aonde assistir o Fluminense jogar com o Vou Ver Flu Jogar. Acompanhe!

ST


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Lucas Meireles

Jornalista formado pela UFRRJ, apaixonado por esportes e pelas boas histórias.

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